German Sportsbook Copywriter - Malta

On behalf of our client, we are looking for a German Sportsbook Copywriter. This could be an excellent opportunity for you to boost your career or gain more experience!


Specific responsibilities shall include:

Handling creative task requests under pressure
Taking full ownership of all German content across the brand (existing & new content)
Continually raising the bar on creativity, writing fresh copy that connects with the desired audience and drives action
Working closely with SEO, Design, CRM and Marketing teams
Maintaining up-to-date knowledge of communication and industry trends
Staying updated on appropriate style guidelines and brand voice for consistency in messaging
Interpreting briefs to develop and produce creative, local and relevant content across a variety of communication channels such as web, E-Mails, SMSs, Social Media, SEO and print
Creating quality, original and on-brand content within specified timelines
Localizing content provided by the global copywriters
Taking a hands-on role to localize global campaigns and promotions where relevant
Revising copy based on internal and stakeholder feedback/direction
Enhancing the current content to maintain relevance and optimize conversion
Researching and understanding target audiences, through online searches, reviews of existing data and in-person meetings with the German Regional Manager and other German representatives

Pro-active nature, taking 100% ownership and having a flexible attitude
Results driven
Possessing a keen eye for detail
Team player with the willingness to go that extra mile
Able to work independently, as well as within a team
Other specific requirements include:
Excellent command of the native German language
Bachelor's degree in journalism, German, communications, or related discipline considered a plus
Experience in the online gaming industry considered a plus
Knowledge of Email & SMS marketing
Knowledge of UX and player conversion
A good understanding of how to tell a story using words and images and an understanding of how to create content that draws an audience
Skilled at both long-form content creation and real-time (immediate) content creation and distribution strategies and tactics
Minimum 1-2 years professional copywriting experience with solid portfolio of work
The ability to think like an educator, intuitively understanding what the audience needs to know and how they want to consume it
Good knowledge of MS Office

To find out more about this great opportunity and many others, get in touch with the Betting Connections team. We have options for speakers of many languages across Europe with positions based in Greece, Portugal, Germany, Ireland, Malta, Gibraltar, UK, Czech Republic, and elsewhere.

We offer a 250 euro ‘refer a friend’ bonus for successfully placed candidates, so please send us any candidates that you feel might be suitable for this role.
Get in touch with us to kickstart your career today!