Content Marketing Manager

Develop, manage, and scale a global content marketing strategy that attracts, captures, and nurtures targeted personas to measurably influence pipeline and revenue
Lead freelancers and internal creatives to generate a catalog of engaging content, including eBooks, reports, case studies, videos, infographics, blogs, sponsored articles, social media posts, and more. Meet or exceed quality, velocity, and volume requirements
Create and maintain an editorial calendar for top-of-funnel content, aimed at generating self-serve business that differentiates us in the market
Produce content across a variety of formats and channels — in-product copy, blog posts, videos, templates, email, social media, and more
Increase inbound search traffic by leveraging SEO techniques, categorizing and structuring content, and owning distribution strategies
Establish and manage content frameworks, workflows, and lifecycles
Break down complex topics into elegant user-friendly copy
Research, test, and optimize content marketing strategy (personas, channels, calls-to-action, content type, promotion, distribution) to determine the most successful engagement formulas over time

Excellent spoken and written English communication skills
BA/BS degree in Journalism, Marketing, or other relevant area
Experience running and executing high-volume projects
Experience with building online communities around a product or service
Experience with modern email marketing
Proficiency with state-of-the-art SEO tools
Proficiency with social media analytics
Knowledge of how to close-read a SERP
Data-driven and highly analytical
Empathetic storyteller
Time management skills

Nice-to-haves:

Experience working remotely
Experience as a team leader
Experience targeting campaigns to a worldwide audience

Content Marketing Manager
at Emerson Croft (View all jobs)
Remote
Emerson Croft is seeking a Content Marketing Manager to join its Growth team.

We represent multiple stealth-mode companies, managed by proven entrepreneurs, who will be launching their products publicly in the near future. We need an experienced content marketer who can build long-haul strategies to target customer segments worldwide, while managing an internal team to deliver content that helps meet those goals. Your progress will be measured through specific revenue and engagement benchmarks.

For this role, we’re looking for candidates with demonstrable experience building an online following. The most desirable traits are multimedia fluency, creative vision, and the ability to handle a high-pressure editorial calendar. We’d like evidence that you won your marketing savvy through multiple project successes, and even a few failures. The ideal candidate is always thinking about the best way to communicate with their audience, regardless of format — in fact, they probably have some constructive feedback on this job description.

Our partners are pursuing a truly international customer base. This role offers even a seasoned managers the chance to learn how to appeal to markets they may have never encountered before. Apply today, and find out what heights you can reach here!