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Date Posted: 2021-07-14 | Expires: 2021-08-13
CRM Manager (French speaking) (ref 7837)
Job Description
The CRM Manager is responsible for all player communication related to promotions and campaigns. This means production, delivery management, reporting and optimization of all active player campaigns with the aim to increase conversion, retention and Lifetime value.
Responsibilities
Increase player retention and lifetime value
Full accountability for campaigns and promotions
Plan, create, execute and follow up on campaigns
Assist, contribute and optimize our CRM strategy
Drive change, improve and optimize the way we work
Ensure that all colleagues are updated on upcoming and ongoing promotions
Work closely with marketing to make sure acquisition and retention activities are optimized and are in perfect alignment
Responsibilities
Increase player retention and lifetime value
Full accountability for campaigns and promotions
Plan, create, execute and follow up on campaigns
Assist, contribute and optimize our CRM strategy
Drive change, improve and optimize the way we work
Ensure that all colleagues are updated on upcoming and ongoing promotions
Work closely with marketing to make sure acquisition and retention activities are optimized and are in perfect alignment
Requirements
Qualifications
At least two years’ experience in a similar role
iGaming experience and an understanding of players and business drivers
Team player, able to work with other departments
Player first mindset
Analytical mindset and experience of data driven organisations
Extremely structured, organised and meticulous in your work
At least two years’ experience in a similar role
iGaming experience and an understanding of players and business drivers
Team player, able to work with other departments
Player first mindset
Analytical mindset and experience of data driven organisations
Extremely structured, organised and meticulous in your work
Benefits
to be discussed
Skills
Acquisition MarketingLanguage Requirements
EnglishEducation Degree
High SchoolVisa Support
No
Job Criteria
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